Great entrepreneurs build companies with the future in mind. So it goes without saying that women entrepreneurs can’t afford to be naïve or blind to the business transformation that is happening today. It is critical to understand that we are entering a new phase of business – “the Exponential Age.”
What does that mean? To understand this, first you must understand that never before has there been so much reach with 6.9 billion mobile connections. From 2008-2015 mobile high-speed connections grew 10X allowing over 2 billion mobile devices to access the internet. Blink and that number will be 5 billion. This means 3 billion new minds are coming online ready to learn, engage, contribute – these people along with all of us traditional online participants will be part of the new global innovation community. Together we will create a new era where changes happen faster than ever.
All of us have grown up in a linear world – thinking 10% growth is aggressive growth. But what happens when 10% becomes 10X? With recent examples of the exponential growth rates of Facebook, Groupon, Uber, Airbnb and WhatsApp, it is clear we are witnessing rapid change and growth. So our linear minds need to evolve to think exponential and act with leverage beyond our own organization’s capabilities.
Read the full article at Forbes.
