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People in the News

Sunday, July 13, 2025

People in the News

Sunday, July 13, 2025

Ed Sabol, the unsung hero of the NFL, died at 98 year old in Scottsdale

Ed Sabol on the right was the genius behind NFL Films, while his son Steve on the left, who would later become President of the organization was the face of NFL Films. Steve preceded his father in death in 2012. Image: USA Today
Ed Sabol on the right was the genius behind NFL Films, while his son Steve on the left, who would later become President of the organization was the face of NFL Films. Steve preceded his father in death in 2012. Image: USA Today

By Ruth Ferguson, NDG Editor

The legend and marketing mammoth that the NFL became can be traced back to Ed Sabol and later his son Steve. When you hear that familiar musical intro and the highlights of the legends of the game back in the day they came from the company Ed created and was later bought by the NFL itself. Sabol died at his home in Scottsdale, Arizona Monday afternoon.

Sabol’s NFL Films is the ones I believed coined the phrase “America’s Team” in reference to the Dallas Cowboys.

He was added to the Pro Football Hall of Fame in 2011 after winning 52 Emmy Awards during his reign over NFL Films from 1964-1995. He is created with many firsts such as using the microphones on sideline coaches, players and referees, and the popular bloopers.

The majestic music help to create the sense of titans, warriors and giants in the sport that still rules America – the National Football League.

Today, the game lost it’s most unsung hero.