Friday, March 29, 2024

Holly Dolke

Holly Dolke is best known for her short-format, at-home, no equipment workouts that have transformed her body and millions of others via her successful YouTube Channel and fitness brand, Pink Dragon.

What started out as a way for Dolke to avoid the gym and find a regimen that worked best for her body, turned into exercise techniques that drew in many curious viewers to her channel, accumulating 1.2+ million subscribers with 11+ million views on most videos.

Looking to reach and help more fitness-stuck individuals across the world, Holly founded fitness brand, Pink Dragon, where she implements three key principles: the right nutrition, daily movement, and having a strong mindset. Programs that she offers within Pink Dragon include Ultraburn, a 90-day, 30-minute, real-time workout and Ultradefine, a tone and define training program. Now with a newly launched protein powder, and an upcoming app and supplement line, Holly’s brand continues to expand, as does her family, with the welcoming of her first daughter this fall.

Holly Dolke (Courtesy photo)

While pregnant, Holly continued her workout routine videos on YouTube but with a few modifications. Thinking ahead, she created several videos that were posted (pre-bump) so that her viewers could participate in a 30-day home workout challenge. Holly teaches members how to evolve their view of exercise from dreading it to loving it. In a social media world catered to toxic diet culture, Holly helps her community respect food as fuel rather than a chore.

Her mission is to reignite people’s confidence in themselves, love the body they live in and build each other up to achieve their dreams. Holly’s three key principles create the basis of every program and product she offers, including her e-book Sweet Treats. She believes that the most important part for people during their health and fitness journey is to recognize their starting point. She created a short quiz that leads visitors to specific recommendations based on their circumstances and goals they want to achieve.

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Growing up in Kent County, England, Holly found her passion for fitness while attending college. As a fashion marketing major, she spent her days sitting at a desk – studying, completing assignments, having little to no exercise and her eating habits were far from healthy.

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After not getting the results she desired from a standard gym setting, she took her health and fitness into her own hands and own home (as many of us have this year, too) she started a YouTube channel – which was on trend in the UK, (especially in food and fitness) and began her home workout videos. Being an introvert, working out from the comfort of her home was the best space and she never expected to gain the following she was building. In mid-2019, her channel took off in a way she never expected with spikes in views and subscribers recognizing her for her flat stomach abs and indoor walking in place videos.

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